8 AI Startups That Nailed Their Branding with a .AI Domain

In 2025, the number of online AI businesses is growing rapidly. With approximately 70,000 AI startups with a registered domain, it’s only fair that the industry gets its own online real estate.

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On the back of AI startup growth, the demand for .ai domains has doubled. While .com still remains king when it comes to domain TLDs, the parallel rise of .ai continues to create new opportunities for tech startups.

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The question is, how do you make your AI startup stand out from the crowd? Let’s take a closer look at the benefits of opting for a .ai domain, as we reveal 8 AI startups nailing their domain branding in 2025.

What is a .AI Domain?

A .ai domain is a popular top-level domain (TLD) that has recently become a branding must-have for AI-powered startups and tech companies.

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Originally the country code for Anguilla, .ai isn’t a newcomer to Google’s search space, but due to the global recognition of “AI” as an acronym for ‘Artificial Intelligence, ' the TLD has since been coined by rising AI companies.

Are .AI Domains Becoming More Popular?

A .ai domain instantly signals that a company is in the AI space. This is ideal for AI startups aiming to attract consumers, partners, and investors to view their new tool or platform.

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On the back of OpenAI’s success, .ai domain registrations have grown by more than 300% since 2022.

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In 2025, 600,000 .ai domains have been registered according to experts at Domain Name Wire, and AI-related startup growth has risen in tandem, with VC funding for early-stage startups centred around artificial intelligence jumping up by 80%. 

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Having a short, memorable TLD that instantly singles your brand out as a player in the AI industry is extremely attractive.

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In a .com saturated search market, .ai domains have become easier for consumers to recall and find, which is ideal for startups hoping to gain traction in a competitive search space.

What are the Benefits of a .AI Domain?

A .ai domains offer various benefits to an AI brand’s identity. With the ability to improve search engine optimization in a niche search space and help shape a modern brand image, it’s no surprise that this TLD is taking off in the tech industry.

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Here are just a few of the key benefits of a .ai domain for website owners considering the switch:

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• Boosts Credibility: A .ai TLD instantly makes your brand appear more credible in an AI niche. This extension associates your brand with cutting-edge technology and expertise in artificial intelligence. Building trust with the customer, a .ai domain could generate more clicks for your startup.
• Improves SEO: If users are specifically searching for AI-related products and services, brands with .ai domains are likely to appear further up the search results. Search engines now associate .ai TLDs with companies in the AI niche, ranking them higher in a related search. 
• Enhances Brand Identity: A .ai domain immediately communicates your dedication to artificial intelligence as a brand. This helps your startup stand out in a crowded marketplace and positions your website as a forward-thinking content source.
• Greater Availability: Compared to popular .com domains, .ai domains are still relatively rare. When you search for a .ai domain, this availability can help startups and businesses find the perfect name without much competition.

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If you’re hoping to attract a tech-savvy audience, opting for a .ai domain could improve your online branding and make your startup more visible in an AI search space.

8 AI Startups Currently Nailing Their Branding With a .AI Domain

Now that we’ve covered some of the benefits of adopting a .ai TLD, let’s look at how you can use .ai to enhance your branding as an AI startup.

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Here are eight .ai domains currently nailing their online branding in 2025:

1. Jasper.ai

Jasper.ai is one of the leading AI brands on Google in 2025. Designed to help marketers and businesses generate high-quality copy, Jasper.ai not only uses a .ai domain to establish authority in a search result, but also adds the term ‘AI’  to its branding on multiple touch points.

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Appearing on Instagram as @heyjasperai and in the email inbox as Jasper.ai, Jasper is a great example of using your domain name to amplify multi-platform visibility and establish authority in a rapidly growing category.

2. Copy.ai

Copy.ai has created a clever brand domain that takes a literal approach to its services. Combining a searchable keyword like ‘copy’ with a .ai TLD instantly makes them searchable as an AI-powered copywriting service.

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This is a textbook example of how to use a .ai domain to build credibility and boost SEO in a crowded search space. 

3. Character.ai

Character.ai is another excellent example of a domain name that plays on searchable keywords. Built to help brands create AI-generated personas, Character.ai uses the keyword ‘Character’ to reinforce the startup’s core idea.

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For an AI-powered product that is extremely experimental, the .ai domain helps it establish itself as a key player and add legitimacy to a playful brand name.

4. Perplexity.ai

Perplexity.ai is an AI-powered answer engine, built to help users rethink how they explore information.

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Using a bold and unconventional keyword such as ‘Perplexity’ to define their domain name, Perplexity.ai aims to pique the interest of inquisitive consumers and give them an idea of where it stands when it comes to establishing its tone of voice in the search engine market.

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Better still, the term ‘Perplexity is a technical metric in AI language modeling, linking the brand back to its AI roots.

5. Stability.ai

Stability.ai’s domain name immediately puts users at ease. As the company behind Stable Diffusion, Stability.ai is dedicated to creating stable, open-access tools.

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Serving the B2B community, it’s important to generate a brand name that builds trust between the client and company. Stability.ai brands itself to do just this, by choosing a keyword like ‘Stability’ that is purpose-driven, strong, and most importantly, safe.

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Stability.ai's domain strategy is simple but effective, helping it establish itself as an authoritative player in the search market.

6. C3.ai

Taking a different approach to its competitors, coining keywords in their domain name, C3.ai immediately stands out.

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This short, memorable name helps the brand appear ‘cool’ and innovative amongst other B2B providers. The combined letter and number is easy to recall and can be easily carried across multiple platforms.

7. X.ai

Next up, we have X.ai. As an early standout in the AI search space, X.ai is no doubt a master of minimalist branding.

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They immediately stand out amongst competitors using just one letter in their domain name. Short, sleek, and memorable, this intelligent scheduling assistant has a domain name that feels tech-forward without appearing overcomplicated.

8. Wayve.ai 

Wayve.ai is a next-gen, autonomous driving technology based on end-to-end AI. As a brand that is constantly looking for new ways to use AI technology, Wayve’s domain name immediately hints at the term ‘Ways’, which can be coined in both the driving and AI search industry.

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Wayve.ai’s unique spelling adds that extra umph, while the .ai domain grounds the brand in the technology that powers it.

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Creating a domain that reflects your brand’s vision is essential, and Wayve does just this by generating a domain name that combines futuristic design with technical clarity.

Wrapping Up

The AI search industry is evolving. As more AI-powered startups adopt .ai TLDs, this opens up a brand new marketplace for tech entrepreneurs.

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The question is, what TLD will become popular next? As we move away from .com, the future could see many different industries adopting their own TLD keys that separate them from the pack.

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